PANDA BREW / EVENT ARCHIVE
EVENT ARCHIVE
Fanhua: a seasonal launch and community giveaway
A New Zealand session IPA marked Start of Autumn, accompanied by a social-media giveaway.
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Event retrospective
What happened here.
Dry-hopped New Zealand hops shaped lime, citrus and passion-fruit notes. WeChat comments and Weibo reposts formed the giveaway mechanics for six-bottle packs.

SOURCE RECORD
Original report
FoodTalks 新品报道 · Published: 2022-08-09
Original webpage screenshot excerpt · Click to enlarge
https://www.foodtalks.cn/news/35447